We’re a creative agency specialising in brand and communication design for big-thinkers, change-makers and local heroes. We believe in the amazing impact of creative thinking, dynamic ideas and expert craftsmanship, and combine these to create design that makes a difference for people that make a difference.

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What’s the Upshot?

Individuals, startups, growing businesses and charities have all benefited from the results of our work, so however your organisation makes a difference, we’re here to help. With our principle-led ethos, commitment to quality, and personable approach, let’s discuss what we can do for you next.

Studio news and views

  • Episode 1: James Reekie, Macmillan Cancer Support

    Episode 1: James Reekie, Macmillan Cancer Support


    1st December 2021

    It can only be one charity really, can’t it! We speak to James Reekie, Brand and Creative Consultant at Macmillan Cancer Support, who gives us an energetic and hugely impassioned insight into many years, two major rebrands and countless thrown-out briefs at one of the UK’s most prominent non-profits.

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  • November – in a nutshell

    November – in a nutshell


    30th November 2021

    Remember, remember… something something November? It’s been a busy busy month at Upshot HQ and we’ve been so busy we nearly forgot to launch the Nutshell! We’ve got some really exciting projects at different stages and we’re looking forward to the upcoming festivities and a bit of a break in a few weeks! But first, here’s what we’ve been doing and enjoying this month.

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  • Branding: A dirty word for charities or a critical asset?

    Branding: A dirty word for charities or a critical asset?


    3rd November 2021

    Why branding (or rebranding) your charity could be critical for your success, and why it shouldn’t be seen as a dirty word – featuring the story of First Give.

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