News and views: News

  • Introducing Gemma

    Introducing Gemma

    News

    12th September 2019

    In honour of our traditional method of introducing new team members, we asked Gemma a few quickfire questions to get to know her better.

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  • Walking the Walk

    Walking the Walk

    Article | News

    10th December 2018

    Is your business really different? Does it have a unique characteristic (or combination of characteristics) that makes your customers choose you rather than someone else? Do you sometimes slip into the trap of commoditisation?

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  • New Blood 2017

    New Blood 2017

    News

    11th July 2017

    As is becoming tradition, I took a trip to the Old Truman Brewery in Shoreditch last week to check out the always-eye-opening D&AD New Blood Exhibition – a nationwide gathering of the finest student designers, university courses and their work.

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  • Decommoditising Design

    Decommoditising Design

    Article | News

    4th July 2016

    According to Wikipedia a commodity is “an economic good or service when the demand for it has no qualitative differentiation across a market.”

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